Salesforce, the world’s leading Customer Relationship Management (CRM) platform, has always been at the forefront of innovation. With every new release, Salesforce introduces new 22 Salesforce features and enhancements that are designed to improve the user experience, streamline business processes, and enhance the overall functionality of the platform. In this article, we’ll take a closer look at 22 new Salesforce features that everyone should know.
Einstein Analytics Dashboards Einstein Analytics Dashboards are now generally available, giving users the ability to create interactive dashboards that help them make better-informed business decisions.
Salesforce Anywhere Salesforce Anywhere is a new app that brings together the power of Salesforce and collaboration tools like chat and video conferencing, allowing teams to work together from anywhere.
Salesforce Maps Salesforce Maps is a new mapping and location intelligence platform that helps companies visualize their data and optimize their field sales and service operations.
Einstein Call Coaching Einstein Call Coaching uses artificial intelligence (AI) to analyze sales calls and provide real-time feedback to help reps improve their performance.
MuleSoft Composer MuleSoft Composer is a new integration tool that allows users to connect any system or data source to Salesforce without any coding.
Dynamic Forms Dynamic Forms allows users to build customized forms with dynamic fields that adjust based on the user’s input, making it easier to collect and manage data.
Lightning Web Components Lightning Web Components are a new programming model that allows developers to build custom components using modern web standards like JavaScript and HTML.
Salesforce CMS Salesforce CMS is a new content management system that allows users to create, manage, and distribute content across multiple channels.
Quip Collaboration Platform Quip is a collaboration platform that allows teams to create and collaborate on documents, spreadsheets, and presentations in real-time.
Salesforce Meetings Salesforce Meetings is a new tool that allows users to schedule and conduct meetings within Salesforce, eliminating the need to switch between different apps.
Lightning Email Templates Lightning Email Templates allow users to create and customize email templates directly in Salesforce, making it easier to send personalized and consistent communications.
Advanced Flow Builder Advanced Flow Builder is a new tool that allows users to create complex, multi-step business processes and automate workflows without any coding.
Salesforce Surveys Salesforce Surveys is a new tool that allows users to create and send surveys to customers and collect feedback directly in Salesforce.
Campaign Management Campaign Management has been enhanced with new features like Pardot Campaigns, allowing marketers to track and measure the success of their campaigns in real-time.
Mobile Publisher Mobile Publisher is a new tool that allows users to create custom mobile apps that integrate with Salesforce without any coding.
Customer 360 Audiences Customer 360 Audiences is a new tool that allows users to create a single, unified view of their customers by consolidating data from multiple sources.
In-App Guidance In-App Guidance allows users to create custom prompts and walkthroughs that guide users through new features or processes, improving the user experience.
High Velocity Sales High Velocity Sales is a new tool that allows sales reps to prioritize their leads and opportunities based on key data points, helping them focus on the most important prospects.
Field Service Lightning Mobile Field Service Lightning Mobile is a new app that allows field service reps to manage their schedules, view customer information, and complete work orders from their mobile devices.
Einstein Search Einstein Search uses AI to deliver personalized search results that are tailored to each user’s preferences and behavior.
Einstein Vision Einstein Vision is a new tool that allows developers to add image recognition capabilities to their apps using AI.
Salesforce Surveys: Salesforce Surveys is a built-in survey tool that allows organizations to create and distribute surveys to gather feedback and insights from customers, employees, and partners. It helps in collecting valuable data to make informed business decisions.
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